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Hi, I’m Dawn — a Pittsburgh-based marketing pro focused on turning strategy into results. With over a decade of experience in digital marketing, I've created smart, creative campaigns that enhance brand awareness, drive traffic, and generate leads across various digital channels. My expertise ranges from implementing SEO strategies to overhaul websites, launching targeted ad campaigns, and crafting internal communications that engage readers. I thrive on using data and creativity to make marketing work harder.
I've partnered with companies in environmental services, manufacturing, and engineering, helping them grow through effective digital marketing, content creation, social media, PPC, and more. Whether I'm building a marketing plan from scratch or fine-tuning existing strategies, I maintain a hands-on, results-focused approach in everything I do.
When I’m not analyzing data or brainstorming new campaigns, you’ll likely find me planning my next glamping trip or searching for the best coffee in town.
Robert Morris University offers a comprehensive Master of Science in Marketing program that emphasizes digital marketing techniques and effective SEO strategies to enhance brand awareness. Additionally, the university provides a Bachelor of Science in Marketing, equipping students with the skills necessary to thrive in the competitive marketing landscape.
Digital marketing strategies including a comprehensive digital content strategy and effective SEO strategies are essential for enhancing brand awareness. Our services also encompass pay-per-click optimization, web management with HTML expertise, and social media management. In addition, we focus on business development, conduct thorough market research and analysis, and oversee event planning and execution while ensuring proper budgeting and allocation.
The MS Office Suite and Adobe Creative Suite are essential tools for enhancing brand awareness in digital marketing campaigns. Additionally, platforms like NetSuite and Salesforce are vital for managing customer relationships effectively. SharePoint facilitates collaboration, while Google Ads and Google Analytics Certified strategies help in optimizing SEO strategies. Tools like SEMrush and Canva further support these efforts, ensuring a comprehensive approach to digital marketing.
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